Brand Identity • 2022 • Brand Designer and Illustrator
Brand Identity • Cosmetic Packaging
CONCEPT & CREATIVE DIRECTION
Dem Suga by Demi C is a beauty brand identity developed around a playful, feminine and expressive visual direction.
The project explores multiple logo concepts and applies the selected identity across cosmetic packaging, including lip products and branded product presentations.
TOOLS
Adobe Photoshop & Illustrator
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